June 28, 2016

Cannes Lions showcases creative excellence.   Most years – much to the chagrin of most of Europe - the best advertising is usually British born and bred.

Annually the event reflects social trends of the previous ten months.  (What with Brexit, it will be interestin...

June 8, 2016

 

 

Ah the good old days. Aged in my twenties, I must have looked like a prat lugging my arm-breaking Apple computer – simply to demonstrate I was so out (from the conventional crowd) that I was ‘in’.

 

Everything about Apple was different. Especially its marketing. In 198...

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The Emoji Movie: How Not To Tell a Brand Story

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